DOCUMENTARY: MIT HACKATHON
ASKlabs captures innovation, education, and activism by producing digital content for MIT Media Lab, MIT Center for Civic Media, and MIT Student Groups.
"MAKE THE BREASTPUMP NOT SUCK!" MIT HACKATHON
PRODUCER/DIRECTOR ALBERTA CHU (2014)
There are so many ways to innovate and collaborate but there's nothing like a Hackathon to get a group of 150 parents, engineers, designers and healthcare providers in a big room together and seeing what happens. ASKlabs was thrilled to document the "Make the Breast Pump Not Suck!" Hackathon for the MIT Media Lab the weekend of September 20-21, 2014.
The Hackathon was a huge success. With the goal of improving the breastfeeding and pumping experience for new moms and families, it was featured in every major news outlet from the BBC to The New Yorker magazine, not only meeting their goals, but also bringing awareness to inequities in U.S. maternity leave policies. The Hackathon set a Guinness World Record for "Most Babies Present at a Hackathon."
Working with only one single-camera video crew, our approach to was to interview Hackathon organizers and key advisors while filming innovation unfolding in real-time cinema verite style over the 36-hour timespan.
The hackathon teams worked well into the night. Big prizes did not deter open-source collaboration and open exchange of ideas; concepts such as a 'zip-lock' tubing mechanism and a 'breast pump condom' were prototyped right before our eyes at the Hackathon. For the final presentations each team was required to create a powerpoint presentation, a short video, and a working prototype to present to an audience including a dozen judges comprised of industry leaders and experts. Teams came up with superhero utility belts, compression to replace the suck, and smart objects controlled by mobile phones.
FILM EXHIBITION, ACTIVISM, AND COMMUNITY-BUILDING
PUBLIC SCREENINGS AND EVENTS
Screening with Filmmaker and Panel with Hackathon Organizers
Workbar, Cambridge, MA
May 12, 2015
"I Will What I Want: Women, Design, and Empowerment" Exhibition
Curators: Jimena Acosta and Michelle Millar Fisher
Parsons The New School for Design, NYC
Opening reception: Tuesday, April 11, 2017, 6-8 pm
Muca-Roma, Mexico City, Year of Design
January 19-May 22, 2018